This public course is run on demand. For availability please call 0845 402 2781
The primary aims of this one day instructor led course are to develop and refine the sales skills of staff who meet prospects and customers as a major part of their responsibilities. The course will benefit Sales Professionals who want to gain new business and develop existing accounts in a professional and confident manner.
This workshop teaches delegates practical skills in structuring and controlling a face-to-face sales meeting. The course offers helpful insights into rapport building, overcoming objections and selling your product / service according to the buyer’s needs with confidence. This course will be of real value to those who regularly visit clients.
Why preparation is vital
How to research the meeting effectively
Understand the client’s organisation and its core values
How to structure the meeting
Pace and lead your client during the meeting using an engaged and controlled approach
Learn a structure that signposts the meeting and maximises selling opportunities
Identify the key reasons why people buy and how to use these to your advantage
Develop rapport with your clients through non-verbal communication techniques
Use features and benefits to demonstrate your capability
Close the meeting with a win: win and agree the next stage of the process
Anticipate resistance and overcome objections to your product or service
Make clients more flexible in their expectations
What will you gain from this Face to Face Selling course?
The ability to achieve objectives from every sales meeting
Control of the discussion without resorting to aggression or pleading
Confidence in face-to-face selling
The formula to beat resistance and overcome all possible objections
The ability to leave a memorable impression and clear message with any clients